6: Community Organizing, Community Building, and Health Promotion
- Page ID
- 116334
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\(\newcommand{\avec}{\mathbf a}\) \(\newcommand{\bvec}{\mathbf b}\) \(\newcommand{\cvec}{\mathbf c}\) \(\newcommand{\dvec}{\mathbf d}\) \(\newcommand{\dtil}{\widetilde{\mathbf d}}\) \(\newcommand{\evec}{\mathbf e}\) \(\newcommand{\fvec}{\mathbf f}\) \(\newcommand{\nvec}{\mathbf n}\) \(\newcommand{\pvec}{\mathbf p}\) \(\newcommand{\qvec}{\mathbf q}\) \(\newcommand{\svec}{\mathbf s}\) \(\newcommand{\tvec}{\mathbf t}\) \(\newcommand{\uvec}{\mathbf u}\) \(\newcommand{\vvec}{\mathbf v}\) \(\newcommand{\wvec}{\mathbf w}\) \(\newcommand{\xvec}{\mathbf x}\) \(\newcommand{\yvec}{\mathbf y}\) \(\newcommand{\zvec}{\mathbf z}\) \(\newcommand{\rvec}{\mathbf r}\) \(\newcommand{\mvec}{\mathbf m}\) \(\newcommand{\zerovec}{\mathbf 0}\) \(\newcommand{\onevec}{\mathbf 1}\) \(\newcommand{\real}{\mathbb R}\) \(\newcommand{\twovec}[2]{\left[\begin{array}{r}#1 \\ #2 \end{array}\right]}\) \(\newcommand{\ctwovec}[2]{\left[\begin{array}{c}#1 \\ #2 \end{array}\right]}\) \(\newcommand{\threevec}[3]{\left[\begin{array}{r}#1 \\ #2 \\ #3 \end{array}\right]}\) \(\newcommand{\cthreevec}[3]{\left[\begin{array}{c}#1 \\ #2 \\ #3 \end{array}\right]}\) \(\newcommand{\fourvec}[4]{\left[\begin{array}{r}#1 \\ #2 \\ #3 \\ #4 \end{array}\right]}\) \(\newcommand{\cfourvec}[4]{\left[\begin{array}{c}#1 \\ #2 \\ #3 \\ #4 \end{array}\right]}\) \(\newcommand{\fivevec}[5]{\left[\begin{array}{r}#1 \\ #2 \\ #3 \\ #4 \\ #5 \\ \end{array}\right]}\) \(\newcommand{\cfivevec}[5]{\left[\begin{array}{c}#1 \\ #2 \\ #3 \\ #4 \\ #5 \\ \end{array}\right]}\) \(\newcommand{\mattwo}[4]{\left[\begin{array}{rr}#1 \amp #2 \\ #3 \amp #4 \\ \end{array}\right]}\) \(\newcommand{\laspan}[1]{\text{Span}\{#1\}}\) \(\newcommand{\bcal}{\cal B}\) \(\newcommand{\ccal}{\cal C}\) \(\newcommand{\scal}{\cal S}\) \(\newcommand{\wcal}{\cal W}\) \(\newcommand{\ecal}{\cal E}\) \(\newcommand{\coords}[2]{\left\{#1\right\}_{#2}}\) \(\newcommand{\gray}[1]{\color{gray}{#1}}\) \(\newcommand{\lgray}[1]{\color{lightgray}{#1}}\) \(\newcommand{\rank}{\operatorname{rank}}\) \(\newcommand{\row}{\text{Row}}\) \(\newcommand{\col}{\text{Col}}\) \(\renewcommand{\row}{\text{Row}}\) \(\newcommand{\nul}{\text{Nul}}\) \(\newcommand{\var}{\text{Var}}\) \(\newcommand{\corr}{\text{corr}}\) \(\newcommand{\len}[1]{\left|#1\right|}\) \(\newcommand{\bbar}{\overline{\bvec}}\) \(\newcommand{\bhat}{\widehat{\bvec}}\) \(\newcommand{\bperp}{\bvec^\perp}\) \(\newcommand{\xhat}{\widehat{\xvec}}\) \(\newcommand{\vhat}{\widehat{\vvec}}\) \(\newcommand{\uhat}{\widehat{\uvec}}\) \(\newcommand{\what}{\widehat{\wvec}}\) \(\newcommand{\Sighat}{\widehat{\Sigma}}\) \(\newcommand{\lt}{<}\) \(\newcommand{\gt}{>}\) \(\newcommand{\amp}{&}\) \(\definecolor{fillinmathshade}{gray}{0.9}\)Community organizing and community building are processes by which community members come together to address a shared problem or opportunity, using one of several approaches to attain a change in their shared environment. Health promotion is a similar approach, usually initiated by health educators, to foster individual behavior change and changes in the local environment.
A famous graphic depicts a community of "little fish" coming together to challenge a "big fish" -- how do you think it relates to this chapter's topic?
Figure \(\PageIndex{1}\):Common organizing meme. (CCO license; via https://svgsilh.com/)
- 6.1: Learning Outcomes
- This page teaches key concepts in community organizing, including conflict-driven vs. consensus-driven approaches, fundamental assumptions, and strategies such as planning and policy practice. It also covers needs-based vs. strengths-based models, steps for effective organizing, and tools, along with case study analysis in health. You'll learn to summarize health promotion program development, define needs assessment, and differentiate between goals and objectives in planning.
- 6.3: What Is Community Organizing?
- This page discusses community organizing as a process aimed at empowering groups to tackle common issues, highlighting the significance of empowerment for communities. Definitions of community vary based on geography, social identity, and experiences. Approaches to organizing range from confrontational advocacy to consensus-driven development, all emphasizing prevention and equity in health and resource access.
- 6.4: Organizing steps in a campaign for change
- This page details 10 steps in community organizing, highlighting the need for issue recognition and community involvement. Key steps include gaining entry through respected figures, organizing participants, assessing community strengths, setting goals, and developing strategies. It emphasizes mobilization for action, effectiveness monitoring, evaluation, and maintaining outcomes, ensuring ongoing community engagement and success in tackling issues.
- 6.5: Required Video Case Studies
- This page discusses case studies on community organizing for health, highlighting Latino Health Access in Orange County and anti-gentrification efforts in California. It emphasizes community building to enhance health and physical activity while advocating for housing rights through education and mobilization.
- 6.6: More Examples of Organizing
- This page discusses community organizing efforts related to social determinants of health, highlighting the successful Soda Tax campaign in Berkeley and housing initiatives in Alameda County. It notes San Francisco's community response during COVID-19 that led to low death rates. Additionally, documentaries showcase community initiatives like the Laotian Organizing Project and the Flint water crisis, emphasizing environmental racism and advocacy.
- 6.7: Environmental Justice
- This page discusses Environmental Justice (EJ) as a global movement focused on protecting communities of color and low-income groups from disproportionate environmental hazards. It emphasizes fairness in risk distribution, eliminating health hazards, and fostering self-determination in workplaces. Established in 1991, EJ critiques the accountability gaps in pollution sources and promotes meaningful participation in environmental laws, while highlighting the issue of environmental racism.
- 6.8: Why community organizing for public health?
- This page discusses the importance of community organizing in public health, emphasizing its role in empowering individuals and groups by addressing social determinants of health. It highlights that involving communities in initiatives fosters participation and yields more effective solutions, as locals offer vital insights. Despite challenges in evaluation and unpredictability, community organizing holds significant potential for lasting positive impacts on health and individual empowerment.
- 6.9: Applying the Roles of the CHW to a Case Study
- This page highlights Chandra (Shani) Ledah Kelly's discussion on community health workers (CHWs) in a Latino Health Access campaign to create a park in Santa Ana. CHWs played a crucial role in community engagement, stakeholder involvement, and sustainable project development, which empowered community members and addressed immediate needs while laying a groundwork for future initiatives.
- 6.11: Health Promotion Programs
- This page discusses health promotion programming in Chapter 5, highlighting that such programs are typically organized by external entities rather than the community. They aim for structural changes or individual behavior modifications and often require outside funding. Health education is part of this broader concept, which includes policy and environmental changes.
- 6.12: How to create a health promotion program
- This page compares the design phases of health promotion programs and community organizing campaigns, emphasizing similarities in assessing needs, setting goals, creating and implementing interventions, and evaluating outcomes. It outlines the needs assessment process, including purpose determination, data analysis, risk factor identification, and needs validation.
- 6.14: Lessons from Geese
- This page highlights the lessons from geese regarding teamwork and support. It presents five principles linked to their behaviors in formation: the importance of a shared direction, staying connected, rotating leadership, offering encouragement, and providing support during challenges. The overall message emphasizes interdependence, cooperation, and community as crucial for achieving collective goals effectively.